Author: Ashray Urs Head of Streamlabs
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Why Creators Need AI in the Multi-Platform Era
As creators faced a looming—but short-lived TikTok ban in January, many asked, “Where do I go from here?” These creators had built their communities on the app, established their brands, and forged close connections with fans and fellow creators. For some, TikTok was their primary (or only) source of income. For others, it was the